Aaker, David A.Cohen, William A.CorrĂȘa, RobertoEdwards, JimEloi, FĂĄbioGodin, SethHooley, GrahamKeegan, Warren J.Lindstrom, MartinMadia de Souza, Francisco AlbertoMalhotra, Naresh K.Mark, MargaretMichalowicz, MikePulizzi, JoeSouza, Francisco Alberto Madia deStrauss, JudyVĂĄrios autoresZenone, Luiz ClĂĄudio